How Much Do YouTubers Make from 1 Million Views?

If you’re a budding YouTuber, you may have dreams of making it big and earning millions of dollars from your content. However, the reality is that most YouTubers struggle to make ends meet. So, how much do YouTubers actually make from 1 million views? Let’s take a closer look at this topic in this article.

The Realities of Being a YouTuber

Becoming a successful YouTuber takes hard work and dedication. It requires creating high-quality content that resonates with your audience, building a loyal following, and optimizing your videos for search engines. Unfortunately, most YouTubers struggle to make a living from their content. According to a study by Statista, the average YouTube creator earns less than $1 per 1000 views. So, if you’re getting 1 million views, how much are you actually earning?

To answer this question, we need to break down the different ways YouTubers can earn money. These include advertising revenue, sponsorship deals, merchandise sales, and affiliate marketing. Let’s take a closer look at each of these income streams and see how they contribute to a YouTuber’s earnings.

Advertising Revenue

Advertising is the primary source of income for most YouTubers. YouTube pays its creators based on the number of views their videos receive, as well as the engagement rate (likes, comments, shares, etc.). According to a study by Hootsuite, the average YouTuber earns around $2 per 1000 views in advertising revenue. So, if you’re getting 1 million views, you can expect to earn $2000 in advertising revenue. However, keep in mind that this is just an average and some YouTubers may earn more or less than this.

Sponsorship Deals

Another way YouTubers can earn money is through sponsored content. Brands will pay YouTubers to create videos featuring their products or services. According to a study by Influencer Marketing Hub, the average sponsored post on Instagram costs $11,250. However, the cost of sponsored posts on YouTube can vary widely depending on the creator’s audience size and engagement rate. If you have 1 million views, you may be able to charge anywhere from $10,000 to $50,000 for a sponsored post.

Merchandise Sales

YouTubers can also earn money by selling merchandise related to their content. This can include t-shirts, hats, stickers, and other items that fans can purchase to show their support. According to a study by BigCommerce, the average YouTuber earns around $20 per month from merchandise sales. So, if you’re getting 1 million views, you can expect to earn around $200 per month in merchandise sales.

Affiliate Marketing

Finally, YouTubers can earn money through affiliate marketing. This involves promoting products or services from other companies and earning a commission on any sales made through their unique affiliate link. According to a study by ShareASale, the average affiliate marketer earns around $58 per month. So, if you’re getting 1 million views, you can expect to earn around $580 per month in affiliate marketing income.